Square Set Out to Change the Payments Game

Square CFO Sarah Friar talks about how Square are creating a new way for small to medium businesses to handle customer payments – and a new way for customers to pay with Square Wallet.

Their new POS devices are made to ease the flow for a consumer and Friar shows that their entire product range is designed to help craft a unique experience that does away with the shackles of the old payments game.

It’s not the be all, end all, of payments – yet. But Square want to help shape the future and they could well be doing it.

At this year’s Total Payments Europe the future around payment technologies and how it can benefit retail will be being discussed.

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About the Author: A man of many words who's interested in the busy world of payment technologies and customer loyalty. You'll find me writing on Total Payments and Total Customer. .


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