Which way will the pendulum swing? The future of #EMV in the US

The future of EMV in the US While little would dispute the fact that the US is extremely behind the times in EMV solutions, the new question is not "why not EMV?" but now "what kind of EMV?"

There is currently a small battle waging between “chip and PIN" technology versus the newer online processing form of EMV, and neither is showing signs of slowing down. Recently, VISA Head of Authentication Product, Stephanie Ericksen, took to their company blog to explain how in the US, there is no need for traditional "chip and PIN" that EMV employs in other countries across the world.

Read full entry here.

Regardless of which form of EMV eventually takes the lead, it is clear that a new age is dawning for cards in America.

To learn more about new EMV technology as well as how US companies are utilizing the most innovative payment trends, join us at Cards & Payments USA, October 18-19, Las Vegas Nevada.


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